How to effectively brand your business or idea

When contemplating the development of a new brand, it is important to understand the true concept of what it takes before getting involved.  If done haphazardly, it can lead to lots of time and money wasted, not to mention a bruised ego and unnecessary doubt from a failed venture or idea. Continue reading


Should You Follow Your Passion or a Paycheck?

We understand money makes the world go around, but passion is what moves our spirit. Without passion and purpose, we are just moving to the beat of others’ dreams. Of course, we can work a high paying job, 50 to 60 hours a week and do what we are asked, but are we really fulfilling the call that is on our lives?

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Tell Your Boss to Kiss Your Future! Three Financial Steps to Becoming Your Own Boss

Ok, you can see it in your dreams, the money you will make, becoming your own boss and more importantly, creating your future dynasty.  Your new business is finally closer to reality… and you can finally tell your boss to kiss your future!

But wait, hold up!  Are you really financially ready to venture out on your own?

Starting your own business requires a financial commitment. It also requires an additional commitment to get your personal financial house in order.  So, before hanging your shingles, consider these tips to ensure a smooth financial transition. Continue reading

Are You Walking Around with the Big “O” Concerning Your Student Loans?

Recently, I had the chance to reunite with an old college friend. After several conversations, the subject of student loans manifested. He had several envelopes from Sallie Mae that he had not opened. You would have thought these envelopes contained anthrax! I guess he figured if he did not open the mail, his student loan problems would disappear. I encouraged him to contact his loan provider and request assistance. After making contact, he learned that he qualified for a deferment.

I called his situation the Big “O”. Continue reading